Roshni rang hah, har nazar dangh hah Jashne josh hah, thoda hah hosh hah Sabpe hah chada bukharrr Yeh hai India ka tyohaar, yeh hai India ka tyohaar Oh dooriyan chood ke, dekho dil jod ke Thodi takrar hah, phir bhi tu yaar hah Isme hah diloo ka pyaar, yeh hai India ka tyohaar Yeh […]
The PhonePe Insurance campaign with Aamir Khan and Alia Bhatt tones down the dense gravity that is typical of insurance commercials. (Image: screen grab) There’s no better time to review advertising than now. Just when the warm Diwali currents of India have ebbed, and the Christmas currents of the West have started rolling in. As […]
